Marketing

Want more customers? Here’s what your salon can do

Sales is the lifeblood of any business. For salons, your ability to continuously attract customers is crucial in determining your success in running a salon. There’s a hundred and one ways to get more customers for your salon, but which methods actually work? Do you go about running Facebook ads? Print some flyers and distribute …

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Marketing Ideas That Your Salon Can Get Started With At Zero Cost

Marketing is the key to growing any business. In the beauty industry where there are so many incumbents, it is necessary for your salon to stand out from the competition in order to survive. Marketing helps with that. It’s rather astonishing, but till this day many businesses still believe that marketing is redundant and a …

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Salon Marketing Ideas To Try During This Year End Period

Marketing is absolutely an essential part of any business.  Your marketing strategies that you deploy can make or break your business. This is especially so in a competitive industry like the beauty and wellness industry, where there are probably thousands of salons fighting for customers on a daily basis. To ensure that you get a …

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What Your Salon Can Do To Provide Great Service

More than 18,000. That’s the number of businesses in the Beauty and Wellness Industry in Singapore alone. That includes businesses providing services such as beauty care, skin care, nail care, slimming and health treatments, as well as massage and spa services. With so many businesses in this industry alone — and more to be established …

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Latest Beauty industry trends brought by the pandemic

Trends change all the time.
Especially so in the beauty and fashion world that we live in today.
With the increased media reach, celebrities, artistes and influencers are always in the spotlight, with the world watching them and trying to keep up with the latest styles that they are coming up with. Platforms like Facebook, Instagram and now TikTok have made it easier for fans to catch on the latest fashion and well, unlike in the past where most of the coverage is restricted to print media and the television.

Is your Beauty Salon on Naughty List? 5 Ways NOT to Fail your Christmas Campaign

Ho Ho Ho! The most beautiful time of the year will arrive in a few weeks! Make sure your beauty salon is not on Santa’s naughty list! Have you started your Christmas marketing campaign? In any way you do it, you can always aim to sell more during this gift-giving season. Here are 5 tips to improve …

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November Sales: Singles’ Day or Black Friday? 8 Marketing Tips for Your Beauty Salon

In case you haven’t got the memo, November month is famous for Sales! We have 3 big sales day to celebrate this month which are 11.11 (singles’ day), Black Friday, and Cyber Monday. These big sales will make your customer swoon your products like crazy! Are you still feel unconvinced? Check out the numbers, Singapore seems …

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Don’t be Scary! Be Scary Good: 6 Halloween tips for your Beauty Salon in Asia

Booo! Halloween has been gaining its popularity in South East Asia these recent years. Who can say no to scary and yet fun costume celebration? More and more businesses within this region joining for its marketing benefits. Hey, it is one more reason to let the customer come by at your business! Try this golden …

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