Latest Beauty industry trends brought by the pandemic

COVID-19 Resources, Business Management, Marketing / By

Trends change all the time.
Especially so in the beauty and fashion world that we live in today.
With the increased media reach, celebrities, artistes and influencers are always in the spotlight, with the world watching them and trying to keep up with the latest styles that they are coming up with. Platforms like Facebook, Instagram and now TikTok have made it easier for fans to catch on the latest fashion and well, unlike in the past where most of the coverage is restricted to print media and the television.

How Your Salon/Spa can thrive amid the Covid-19 pandemic

COVID-19 Resources, Hair Salon, Spa / By

We live in difficult times currently, no doubt. Since COVID-19 started in February last year, the beauty industry, along with many other industries, has been taken by storm. 3,800 businesses across all sectors shut their doors for good in April 2020, according to an article by the Straits Times. It’s definitely a tough time to …

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Is your Beauty Salon on Naughty List? 5 Ways NOT to Fail your Christmas Campaign

Marketing / By

Ho Ho Ho! The most beautiful time of the year will arrive in a few weeks! Make sure your beauty salon is not on Santa’s naughty list! Have you started your Christmas marketing campaign? In any way you do it, you can always aim to sell more during this gift-giving season. Here are 5 tips to improve …

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November Sales: Singles’ Day or Black Friday? 8 Marketing Tips for Your Beauty Salon

Marketing / By

In case you haven’t got the memo, November month is famous for Sales! We have 3 big sales day to celebrate this month which are 11.11 (singles’ day), Black Friday, and Cyber Monday. These big sales will make your customer swoon your products like crazy! Are you still feel unconvinced? Check out the numbers, Singapore seems …

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Don’t be Scary! Be Scary Good: 6 Halloween tips for your Beauty Salon in Asia

Marketing / By

Booo! Halloween has been gaining its popularity in South East Asia these recent years. Who can say no to scary and yet fun costume celebration? More and more businesses within this region joining for its marketing benefits. Hey, it is one more reason to let the customer come by at your business! Try this golden …

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9 Surprising Ways a CRM Can Help Your Salon and Spa Business

Business Management, Technology / By

When speaking of Customer Relationship Management Tools (CRM), what is the first thing that comes to your mind? Complicated software? A tool that helps you to store customer information? A database? You probably thought it is better to avoid the complicated CRM software and handling your business without using any software. But did you know, CRM does offer …

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