WESS Blog

How Your Salon/Spa can thrive amid the Covid-19 pandemic

We live in difficult times currently, no doubt. Since COVID-19 started in February last year, the beauty industry, along with many other industries, has been taken by storm. 3,800 businesses across all sectors shut their doors for good in April 2020, according to an article by the Straits Times. It’s definitely a tough time to …

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Is your Beauty Salon on Naughty List? 5 Ways NOT to Fail your Christmas Campaign

Ho Ho Ho! The most beautiful time of the year will arrive in a few weeks! Make sure your beauty salon is not on Santa’s naughty list! Have you started your Christmas marketing campaign? In any way you do it, you can always aim to sell more during this gift-giving season. Here are 5 tips to improve …

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November Sales: Singles’ Day or Black Friday? 8 Marketing Tips for Your Beauty Salon

In case you haven’t got the memo, November month is famous for Sales! We have 3 big sales day to celebrate this month which are 11.11 (singles’ day), Black Friday, and Cyber Monday. These big sales will make your customer swoon your products like crazy! Are you still feel unconvinced? Check out the numbers, Singapore seems …

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Don’t be Scary! Be Scary Good: 6 Halloween tips for your Beauty Salon in Asia

Booo! Halloween has been gaining its popularity in South East Asia these recent years. Who can say no to scary and yet fun costume celebration? More and more businesses within this region joining for its marketing benefits. Hey, it is one more reason to let the customer come by at your business! Try this golden …

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9 Surprising Ways a CRM Can Help Your Salon and Spa Business

When speaking of Customer Relationship Management Tools (CRM), what is the first thing that comes to your mind? Complicated software? A tool that helps you to store customer information? A database? You probably thought it is better to avoid the complicated CRM software and handling your business without using any software. But did you know, CRM does offer …

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3 tips to attract more customer to book online for your spa and salon

An online booking system brings a lot of benefits to your business, but it could take some time to let your beloved customer changing the usual way they book an appointment. Encouraging your customer to book online can increase your business productivity while booking on the phone can be time-consuming and it also needs your full attention. …

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