Marketing is absolutely an essential part of any business. Your marketing strategies that you deploy can make or break your business. This is especially so in a competitive industry like the beauty and wellness industry, where there are probably thousands of salons fighting for customers on a daily basis. To ensure that you get a […]
Salon Marketing Ideas To Try During This Year End Period Read More »
The best time of the year is here for salons. As we leave the month of September behind us and move into the quarter of the year, we approach the holiday and sales period – the best months for salons to get sales. This is the best time for salons to capitalize on and reap
Prepare Your Salon For Holiday & Sales Period Read More »
Business is war without bullets. It is tough, draining and risky. Running a business isn’t easy—it comes with countless challenges along the way, and each day presents a new challenge for the owner to solve. Running a salon of any sort is the same. At a glance, it might seem like a simple task to
Top 3 challenges faced by salons & how to handle them Read More »
More than 18,000. That’s the number of businesses in the Beauty and Wellness Industry in Singapore alone. That includes businesses providing services such as beauty care, skin care, nail care, slimming and health treatments, as well as massage and spa services. With so many businesses in this industry alone — and more to be established
What Your Salon Can Do To Provide Great Service Read More »
Trends change all the time.
Especially so in the beauty and fashion world that we live in today.
With the increased media reach, celebrities, artistes and influencers are always in the spotlight, with the world watching them and trying to keep up with the latest styles that they are coming up with. Platforms like Facebook, Instagram and now TikTok have made it easier for fans to catch on the latest fashion and well, unlike in the past where most of the coverage is restricted to print media and the television.
Latest Beauty industry trends brought by the pandemic Read More »
Look good, feel good! This mantra holds true in our society of today, where the beauty and wellness industry in Singapore has been booming for the past decade, while showing no signs of slowing down. According to IRA’S audit, this sector is worth an estimated US$1.74 billion in 2021, and currently includes over 18,000 businesses.
4 Ways to grow your beauty and wellness business in Singapore Read More »
We live in difficult times currently, no doubt. Since COVID-19 started in February last year, the beauty industry, along with many other industries, has been taken by storm. 3,800 businesses across all sectors shut their doors for good in April 2020, according to an article by the Straits Times. It’s definitely a tough time to
How Your Salon/Spa can thrive amid the Covid-19 pandemic Read More »
It is time to step up the game and keep up with this year trend! We are here to help you sort out the important marketing trend that we have seen more popularity growth from last year. Here are 5 marketing ideas we think could help your business continuing shine! 1. Be smart on social
Top 5 Spa and Salon Marketing Ideas Read More »
Ho Ho Ho! The most beautiful time of the year will arrive in a few weeks! Make sure your beauty salon is not on Santa’s naughty list! Have you started your Christmas marketing campaign? In any way you do it, you can always aim to sell more during this gift-giving season. Here are 5 tips to improve
Is your Beauty Salon on Naughty List? 5 Ways NOT to Fail your Christmas Campaign Read More »
In case you haven’t got the memo, November month is famous for Sales! We have 3 big sales day to celebrate this month which are 11.11 (singles’ day), Black Friday, and Cyber Monday. These big sales will make your customer swoon your products like crazy! Are you still feel unconvinced? Check out the numbers, Singapore seems
November Sales: Singles’ Day or Black Friday? 8 Marketing Tips for Your Beauty Salon Read More »
